Everyone wonders what the future holds for events if people are unable to travel or gather in large groups in the short term, and how the industry may be impacted in the long term. One thing we know for sure: Whether you are an event organizer or speaker, your business is changing.
Unfortunately, when experienced events folks move into the virtual setting, they often try to replicate what works for in-person events. However, what works on a stage rarely translates well to digital. To succeed in virtual events we need to reimagine what is possible.
David Meerman Scott and Michelle Manafy, co-authors of the new book Standout Virtual Events share newly emerging best practices in virtual events. As speakers at, and organizers of virtual events, they have unique opportunities to speak with people in many different aspects of the events business to learn what works. Here, they offer concise, practical guidance you can quickly put into practice.
Planning to launch your own virtual event? Click here to register for our Virtual Event Hub Demo. If you’re just putting out those event planning feelers, this is a great place to start! The webinar will focus on explaining the capabilities of our virtual event platform & how we’ve seen our event hosts use the features. We’ll also touch on pricing & what’s on our development roadmap.
David Meerman Scott is a marketing and business growth strategist, entrepreneur, advisor to emerging companies, author of 12 books including four international bestsellers including the Wall Street Journal bestseller Fanocracy, and public speaker. He has delivered in-person talks in 46 countries and on all seven continents and has presented at hundreds of virtual events. Follow him on Twitter @dmscott![