New-car gross is compressing. What's left under your control are the two profit centers that reward how well you run your store — used cars and the service drive. Nissan First is a working event built around exactly those: a day and a half for Nissan dealers, VINCUE customer or not, hosted at VINCUE headquarters in downtown Kansas City. 

You'll pull up your own market live on screen, work real Nissan incentive scenarios, and build a service-drive acquisition plan from your store's own data. Every session is designed around one thing: what you can install at your dealership the following Monday.