When I started Mass Participation World (MPA as it was then) in 2015 my primary objective was to help facilitate collaboration and best practices in the industry.
Despite these challenging times, I'm delighted to see the huge amount of global collaboration across the industry.
I’ve so enjoyed the increased engagement this year through The Aid Station, Strength in Numbers, the MPW Web series and more recently the inaugural MPW Online Summit which attracted delegates from 36 countries and every continent.
As one of our panellists at the MPW Online Summit - Lornah Kiplagat, triple Olympian, 4-Time World Road Champion, World Cross Country Champion and successful entrepreneur said - "Let's stop using COVID-19 as an excuse and rather think about how we can turn things around and be better as an industry".
I’m massively excited to round out the year with the fifth edition of the Mass Participation World Conference which will take place on Thursday 10 and Friday 11 December as an online event.
The theme will be "Changing the Narrative: Solutions to help us move from Surviving to Thriving".
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