Special Guest: Stuart Schneiderman, GM AP Advertiser Perceptions Insights Hub

H2 2025 US Ad Market Insights: Macro Forces, Media Shifts and Investment Strategies

Join Advertiser Perceptions for an exclusive overview of the H2 2025 advertising landscape. Discover critical insights into how US advertisers navigate evolving business conditions and shifting ad spending. We'll review the impact of macroeconomic forces, tariffs and the crucial holiday season on advertising investments, examining year-over-year trends. Plus, we deep-dive on CTV, retail media and DOOH advertising. This session is your guide to understanding the forces shaping the US ad market in H2 2025 and into 2026.