Date and Location of Press Release:
Boston, November 13 2023
Accelevents is pleased to announce a strategic integration with Snöball, an innovative word-of-mouth marketing tech solution exclusively designed for B2B events. This integration seamlessly incorporates Snöball's robust influencer marketing tools into Accelevents' event management software, offering a unified solution for enhanced event promotion and engagement.
Harnessing Community Power: Accelevents and Snöball Redefine Event Marketing
The integration with Snöball allows event professionals on the Accelevents platform to fully harness the influence of their event community. By utilizing Snöball's community marketing & audience growth platform, organizers can mobilize attendees, exhibitors, sponsors, and speakers to become influential advocates and promoters. This not only boosts audience acquisition and engagement but also amplifies the reach of event content without inflating budgets.
Jonathan Kazarian, Founder and CEO of Accelevents, states, "We’ve already seen the success of this integration with events such as Mops-Appaloosa. Every organizer can increase attendance by turning their attendees into influencers. Snöball makes that happen."
"My speakers and attendees loved the simplicity of Snöball integrated with Accelevents. It was a seamless process to help amplify our event and I often received feedback (unsolicited) that the tool we used to enable the sharing was excellent."
- Mike Rizzo, MarketingOPS
Rachel Stephan, Founder and CEO of Snöball, adds, "It's not just about what you share; it's about who shares it. Snöball democratizes influence, allowing event organizers to tap into the power of their community to amplify reach and boost attendance at their events. Snöball allows event organizers to scale word of mouth. You can track not only referrals but also know exactly who is referring who to your event."
Contact your Accelevents account manager to learn more about the Acelevents-Snöball integration and get started.
Founded in 2015, Accelevents is an end-to-end, intuitive, and versatile enterprise-grade event management platform for in-person, hybrid, and virtual events. From conferences to trade shows, the platform is built as a single event management solution for event planning, execution, and analysis of events at any scale. Its unique blend of easy customization and feature-packed functionality allows for seamless management of any event type, including conferences, trade shows, summits, expos, seminars, team-building activities, and networking events.
Snöball is a word of mouth marketing & audience growth solution that mobilizes an event’s existing audience into becoming influential advocates to drive audience acquisition, retention, and engagement. Using peer-to-peer influence will increase your content reach, grow your network, and amplify your event, without amplifying your budget. Every member of your community has influence – Snöball lets you tap into your attendees, exhibitors, sponsors, and speakers, building your audience and in turn, your attendance.
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