Event technology plays a key role in how organizations plan, manage, and measure their events. Platforms like RainFocus and EventsAir offer different approaches to solving these challenges. Understanding the differences between them helps teams make informed decisions based on functionality, scale, and integration needs. Where Accelevents can benefit enterprises and associations is by bridging complex enterprise features and ease of use, delivering a balanced, highly customizable, all-in-one event solution.
This article compares RainFocus and EventsAir across several categories, including features, pricing, and use cases, while positioning Accelevents as a strong alternative. Each section is designed to provide clear, factual information about how the three platforms operate.
Summary of Companies
RainFocus is an event management platform built to support large-scale, complex events. Founded in 2013, it targets the world’s largest companies due to system complexity and cost, and certification training is typically needed for teams to fully leverage its features. RainFocus is known for centralized governance and deep integrations, but new users may find the learning curve steep and often require ongoing expert support.
EventsAir, launched in 2013 by Centium Software, is structured for organizations valuing security, compliance, and predictable costs. It has not grown through acquisition, which helps maintain a more unified experience, but user reviews sometimes mention confusion with registration setup and occasional limitations in customization for more complex workflows.
Accelevents was intentionally built with one consistent data model, creating a seamless experience across the platform for event organizers, attendees, exhibitors, and speakers. With 1,847 customers, Accelevents is recognized for its ease of use, flexibility, and a support team that responds in less than 21 seconds, 24/7. Unlike platforms that have grown through acquisition, Accelevents delivers a unified, highly customizable experience from the ground up, reducing friction for new users and minimizing the need for certification training.
Key Feature Comparison
Choosing the right event management software depends on how well each platform's features align with your processes. The table below outlines key capabilities offered by RainFocus, EventsAir, and Accelevents as of 2025.
Feature Category | RainFocus | EventsAir | Accelevents |
|---|---|---|---|
Registration Capabilities | Complex workflows, conditional logic, payment gateways | Standard form builder, flexible payment options | Highly customizable ticketing and event registration with drag-and-drop event pages, unlimited ticket types, discount codes, reusable templates, one-click forms, and conversion tracking |
Analytics & Reporting | Real-time dashboards, AI-driven insights, benchmarking | Standard analytics, exportable reports, GDPR-compliant | Shareable reports, real-time data, and a fully integrated data model across registration, onsite, mobile, and virtual components |
CRM Integrations | Native Adobe, Salesforce, Oracle integrations, APIs | Basic CRM sync, SSO, API access | No charges for native integrations; deep connectors to Salesforce, HubSpot, Marketo, and numerous association management systems |
On-Site Management | Scalable check-in, lead retrieval, session scanning | Role-based access, check-in, badge printing | Native badge printing, mobile app check-in, session tracking, offline lead capture, unlimited users, and real-time reporting |
Security & Compliance | Enterprise-grade security, SOC 2, GDPR | ISO-certified, SOC 2, SSO, GDPR-compliant, MFA | Custom roles, SSO, MFA, SOC-2 and ISO 27001 compliance, detailed security audit logging |
Mobile Experience | Branded mobile app, AI-powered agendas | Event companion app, accessibility tools | Mobile app with check-in, lead capture, session management, and attendee networking |
White-Label Branding | Custom branding with some platform references | Branding options, but some platform elements may remain | Full white-label branding across web, mobile, and virtual environments with customizable themes |
1. Registration Functions
RainFocus supports highly customized registration workflows with complex form logic and integration into enterprise systems. However, user reviews indicate that new users may find the registration setup process confusing, and certification is often needed to configure advanced workflows. EventsAir provides a straightforward registration process with drag-and-drop form builders and role-based access controls, but some users note limitations when trying to tailor workflows for multiple attendee types.
Accelevents stands out with a highly customizable ticketing and event registration platform that features drag-and-drop customization for event pages, forms, and badges; unlimited ticket types, discount codes, and reusable templates; one-click registration forms, seamless payment processing, and conversion tracking. Group registration is streamlined via ticket bundles, and conditional logic in forms supports tailored workflows for different attendee types, making it easy for event organizers to adapt registration to any event complexity without requiring certification training.
2. Analytics And Reporting
RainFocus delivers real-time dashboards and benchmarking, but sharing reports externally or across teams often requires additional configuration or permissions. EventsAir provides standard analytics, exportable reports, and GDPR-compliance, but lacks cross-event benchmarking and can be limited in visualization options.
Accelevents provides shareable reports, real-time data, and a fully integrated data model across registration, onsite, mobile, and virtual components, ensuring that event organizers have immediate access to actionable insights at every stage of the event lifecycle.
3. Integrations For CRM And Marketing
RainFocus offers native integrations with major marketing platforms and APIs for custom integrations, but integration complexity can add to onboarding time and cost. EventsAir supports basic CRM sync and API-based integrations, but lacks deep marketing automation connectors and may require middleware for some systems.
Accelevents offers native integrations at no extra charge, with deep connectors to Salesforce, HubSpot, Marketo, and numerous association management systems, making it easier for teams to connect event data with marketing and CRM workflows without hidden fees or technical hurdles.
4. On-Site Management
RainFocus provides touchless check-in, high-volume badge printing, and real-time lead retrieval, but hardware integration and setup can be complex for smaller teams. EventsAir offers badge printing, on-site check-in kiosks, and lead capture, but some users report occasional issues with device compatibility and session access control.
Accelevents supports native badge printing with customizable templates, mobile app check-in, session tracking, offline lead capture, unlimited users, real-time reports, lead scoring, note-taking, and integrated meeting-booking, all designed for ease of use and reliability.
5. Security And Compliance
RainFocus follows enterprise-grade security protocols, including SOC 2 and GDPR compliance, with granular permission settings. EventsAir is ISO-certified, SOC 2 compliant, supports SSO, multifactor authentication, and audit trails, emphasizing readiness for regulated environments.
Accelevents provides custom roles, SSO, MFA, SOC-2 and ISO 27001 compliance, and detailed security audit logging, ensuring that enterprises, associations, and other organizations meet strict security and compliance requirements without added complexity.
Pricing And Scalability
RainFocus uses a custom pricing model based on enterprise needs, typically requiring annual contracts and varying costs depending on attendee volume, customization, and support. This model can be expensive for smaller organizations or those with fluctuating event sizes. EventsAir offers a tiered pricing structure based on feature sets, enabling predictable costs for frequent events, but some users mention hidden fees for add-ons or advanced modules.
Accelevents offers transparent, scalable pricing with pay-only-for-what-you-need modules and no surprise add-ons, making it easier for organizations of all sizes to budget for their event technology needs.
Ideal Use Cases
RainFocus is structured for enterprises managing complex event portfolios, often requiring dedicated event marketing departments and advanced technology stacks. Its cost and complexity may limit accessibility for smaller teams or organizations.
EventsAir is popular among associations, nonprofits, and government agencies that value compliance, cost predictability, and operational control, though some teams may find its customization options limited for more complex events.
Accelevents is chosen by organizations of all sizes—including large enterprises, mid-market corporations, associations, agencies, and nonprofits—seeking an all-in-one, highly customizable solution with rapid onboarding and strong customer success. Customers appreciate the platform’s continuous reinvestment in new features and the support team that responds in less than 21 seconds, 24/7.
In-Person, Virtual, and Hybrid Event Capabilities
RainFocus provides a unified experience across physical and virtual environments, with centralized content delivery and data tracking. However, the complexity of configuring hybrid experiences may require certification or technical support. EventsAir offers a dedicated virtual portal and supports hybrid events, but some reviews mention occasional glitches or limited real-time data synchronization between in-person and virtual environments. Additional fees may apply for virtual modules.
Accelevents was originally built for in-person events and now supports all event types, including in-person, virtual, and hybrid. The platform offers native badge printing, mobile app check-in, and a dedicated Virtual Event Hub with modular features, ensuring a seamless experience for both onsite and remote participants.
Uptime & Reliability
While RainFocus and EventsAir do not publicly share uptime statistics, user reviews occasionally mention setup or access issues. Accelevents is known for reliability, with no references to outages in reviews, providing peace of mind for event organizers.
Target Users and Industries
RainFocus is best suited for large enterprises and field marketing teams with complex, multi-track, or global event programs. EventsAir serves associations, nonprofits, government planners, and mid-sized event teams managing frequent events.
Accelevents is suitable for conferences, trade shows, fundraisers, internal meetings, and continuing education events—especially for enterprises, associations, agencies, and nonprofits—delivering a highly customizable solution that adapts to any industry or event format.
API
RainFocus provides API access with enterprise documentation, but fees may apply for advanced usage or integration support. EventsAir offers API access, but some documentation is limited and may rely on older SOAP formats for certain integrations.
Accelevents provides robust REST APIs and webhooks with no fees for API access, and thorough documentation, supporting seamless integration with external systems.
Lead Capture and Tracking
RainFocus and EventsAir both offer lead capture tools, but RainFocus may require per-exhibitor fees and specific hardware, while EventsAir’s mobile lead capture sometimes incurs additional costs or device requirements.
Accelevents supports mobile app lead capture with QR scanning, offline support, unlimited users, real-time reports, lead scoring, note-taking, and integrated meeting-booking—making it easy for exhibitors and sponsors to maximize ROI without extra fees or hardware restrictions.
Integrations & API (including CRM and Marketing Automation Integrations)
RainFocus offers deep integrations with major marketing and CRM platforms, but integration complexity and fees may increase total cost. EventsAir provides integration options with basic CRM sync and open API, but some connectors may require middleware or incur fees.
Accelevents includes native integrations at no charge, with deep connectors to Salesforce, HubSpot, Marketo, and leading association management systems, streamlining event data flow and marketing automation.
Call for Papers & Abstract Management
RainFocus and EventsAir both offer abstract management, but users sometimes report gaps in reviewer assignment automation or speaker task tracking. Accelevents provides native workflows for call for papers and abstracts, multiple submission paths, auto reviewer assignment, and a speaker portal with task management.
Exhibitor Management
RainFocus and EventsAir support exhibitor tools, but users occasionally mention shortfalls in digital booth management or lead tracking capabilities. Accelevents delivers a comprehensive exhibitor portal to manage digital booths, capture leads, book demos, coordinate teams, and track ROI.
Support for Continuing Education Credit Tracking
RainFocus and EventsAir offer CE credit tracking and certificate generation, but may require manual setup or third-party integrations for audit trails and self-service retrieval. Accelevents automates credit assignment, supports a flexible program builder, instant certificate generation, self-service retrieval, audit trails, and LMS integration—ideal for organizations running continuing education events.
White-Label Branding Options
RainFocus and EventsAir both offer branding options, but some platform references may remain visible. Accelevents provides full white-label branding across web, mobile, and virtual environments with customizable themes, ensuring your event brand takes center stage.
Role-Based Access and Compliance
RainFocus and EventsAir support permission controls, SSO, MFA, and audit logs, with a focus on compliance for regulated industries. Accelevents matches these features with custom roles, SSO, MFA, SOC-2 and ISO 27001 compliance, and detailed security audit logging for peace of mind.
Where Accelevents Fits In
While RainFocus caters to large enterprises needing complex integrations and EventsAir is favored by associations and government agencies for compliance, Accelevents bridges the gap by offering highly customizable features, rapid onboarding, and a unified, all-in-one event solution. With a consistent data model, transparent pricing, and a support team that responds in less than 21 seconds, 24/7, Accelevents empowers event organizers to deliver seamless experiences for attendees, exhibitors, and speakers alike.
Choosing The Right Event Tech Partner
Selecting an event technology partner involves more than reviewing product features. It helps to begin with a framework that looks at total cost of ownership, how well the platform integrates with existing tools, and whether its support model aligns with your internal resources.
How does the platform handle changes in event scale?
How often are updates released?
What do typical implementation timelines look like?
How accessible is the data for export or reporting?
What training resources are available?
What are the limits of customization?
Some event teams choose platforms like RainFocus for their enterprise integrations, while others use EventsAir for its pricing model and compliance features. Accelevents is another option that addresses pain points common to both, including time-to-launch, cross-format event delivery, and integration with CRM and marketing tools. It offers a highly customizable structure that supports both large-scale events and smaller, repeatable programs, with a focus on customer success and continuous product improvement.
Request a demo to explore how Accelevents can simplify your event management process.
FAQs About RainFocus Vs EventsAir
How easy is it to migrate from RainFocus to EventsAir?
Migration from RainFocus to EventsAir typically involves exporting attendee data, session records, and registration settings, then importing them into the new system. The process may require technical support and can take several weeks depending on data complexity and event volume.
Do both RainFocus and EventsAir offer on-site badge printing?
Both platforms offer on-site badge printing with support for custom layouts. RainFocus integrates with enterprise-grade hardware systems, while EventsAir includes badge printing tools with built-in templates and hardware compatibility for smaller setups.
Which platform provides better support for international events?
RainFocus supports multiple languages, localized time zones, and international payment gateways through its integrations. EventsAir offers multilingual interfaces, multi-currency processing, and time zone management features suitable for global events.
How do RainFocus and EventsAir compare for association events?
EventsAir includes tools for member pricing, continuing education tracking, and abstract submissions, aligning with typical association workflows. RainFocus can support these needs with custom configurations, but is more often used in enterprise-level event management software environments.
